How do I Know if my Website is SEO Optimised?
Search Engine Optimisation (SEO) is the art and science of enhancing your website to improve its ranking on search engines like Google. But how can you tell if your website is fully optimised to harness the full potential of SEO? In this blog, we discuss key indicators that signal your website’s SEO health. 1. Website […]
Is Email Marketing Still Worth It?
Businesses are constantly searching for the most effective ways to market their products and connect with their audience. With the rise of social media, influencer marketing, and other innovative strategies, one might question the relevance of email marketing in 2023. However, as we look into the intricacies of this powerful tool, it becomes clear that […]
What Is The Best Digital Marketing For E-commerce?
In the fast-paced world of e-commerce, digital marketing plays a pivotal role in driving traffic, engaging customers, and increasing sales. With a plethora of digital marketing strategies available, choosing the most effective ones for your e-commerce business can be a challenging task. In this blog, we will explore the best digital marketing strategies for e-commerce […]
How To Do Free Marketing For Shopify Store
As a Shopify store owner, you might be looking for cost-effective ways to market your online business and attract potential customers without breaking the bank. The good news is that there are plenty of free marketing strategies that can help boost your Shopify store’s visibility and drive organic traffic. In this blog, we will explore […]
Does Shopify Do Digital Marketing?
So does Shopify do digital marketing for you? As the e-commerce industry continues to boom, many businesses are turning to platforms like Shopify to set up their online stores. With its user-friendly interface and a wide range of features, Shopify has become a popular choice for entrepreneurs looking to enter the digital marketplace. And it’s […]
6 restaurant marketing ideas that really do work – UPDATED
Welcome to our Five SIX Restaurant Marketing Ideas That Really Do Work! *Updated August 2020* Restaurant marketing is tricky. Fierce competition, tight margins, ever-changing trends; the restaurant marketing isn’t for the faint-hearted. And now you’ve got to deal with digital marketing too. But there is a silver-lining. Countless restaurant owners and marketers have already tried and […]
“Organic Social is Dead…” Or is it?
“Let’s face it – unless you are boosting your social content hardly of your followers see it anyway. Organic social is dead.” An actual comment from an actual marketer on a B2B marketing forum on Facebook. At RFS Marketing & Communications Ltd we do a lot of digital marketing. So much so we don’t even […]
SEO is digital marketing
SEO should be placed at the heart of your digital marketing strategy When it comes to Search Engine Optimisation (SEO), many of us were getting websites wrong for so many years. Digital marketing has changed, and we need to too. Setting them up for clients (or helping with my employers’ sites and content), the structure […]
Paying attention to SEO
Why you need to pay attention to SEO The number one reason clients come to us at RFS Marketing is because they are struggling to find and keep customers. Regularly it comes top of the list of challenges reported by SMEs (small-medium enterprises) and start-ups. SEO (search engine optimisation) may just feel like another jargony marketing […]
