If you’re using Mailchimp (or thinking about it) and wondering, “Is it GDPR compliant?” – the answer is a big yes. With trusted Mailchimp support, you can confidently navigate compliance requirements without the guesswork.
Even though Mailchimp is based in the U.S., it meets all the requirements of the General Data Protection Regulation (GDPR) for businesses in the UK, EU, and Switzerland. That means you can confidently use it without worrying about falling foul of data privacy laws.
Mailchimp’s Commitment to Data Privacy and Mailchimp Support
Mailchimp, now part of Intuit, has long prioritised privacy and transparency. While it’s a U.S.-based platform, Mailchimp has gone to significant lengths to align with GDPR standards and ensure that its practices respect the rights of data subjects across the European Union, United Kingdom, and Switzerland.
Here’s how Mailchimp maintains GDPR compliance:
- ✅ Certified under the EU-U.S. Data Privacy Framework and the Swiss-U.S. Data Privacy Framework
- ✅ Annual SOC 2 Type II examination to ensure security controls are in place
- ✅ Offers GDPR-compliant signup forms and data deletion processes
- ✅ Built-in double opt-in settings and marketing permissions tools via API
- ✅ Clear, transparent, and up-to-date data privacy policies
Want more details on how Mailchimp handles GDPR? Learn more about Mailchimp’s GDPR compliance here.
Why Mailchimp Support Matters for Your Clients
Your clients trust you with their data, and by extension, you need to trust your marketing tools-like Mailchimp to handle that data responsibly. With Mailchimp’s GDPR-compliant features, you can:
- Collect consent in a compliant and transparent way
- Honour customer requests like data deletion or export
- Keep your own GDPR obligations in check with built-in tools and documentation
This kind of built-in compliance makes your life easier and helps build trust with your audience. And with Mailchimp, you’re not alone in ensuring everything runs smoothly.
Mailchimp’s GDPR Checklist: How Mailchimp Support Helps You Stay Compliant
Mailchimp has put a strong program in place to stay compliant, including:
- Appointing a Data Protection Officer (DPO) to oversee data protection practices
- Using the EU’s Standard Contractual Clauses in their Data Processing Addendum
- Updating contracts with third-party vendors to ensure GDPR compliance across the board
- Maintaining formal processes to support data subject rights
- Conducting Data Protection Impact Assessments to assess and reduce privacy risks
Mailchimp support is available to help navigate these processes, so you’re never left wondering how to handle compliance challenges. They’ve also created a detailed Mailchimp GDPR Guide that explains everything from legal foundations to how they handle data access in the U.S.
So, is Mailchimp GDPR compliant?
Absolutely. Whether you’re collecting email addresses through a newsletter form or managing detailed customer journeys, Mailchimp provides the tools and practices to help keep your data handling in line with GDPR.
Struggling with Mailchimp? Let Our Team Help You!
That’s where we come in! At RFS Marketing, we specialise in making Mailchimp work for you – without the stress. Our expert Mailchimp support services can help guide you through every step of your email marketing journey.
What We Do:
- Campaign Setup & Templates: We design, build, and send emails that actually get opened.
- List Management: Keep your contacts clean, sorted, and GDPR-ready with expert Mailchimp support.
- Automation Workflows: Nurture leads (and save time) with smart email sequences set up by Mailchimp support.
- A/B Testing: Find out what your audience really loves and fine-tune your approach with Mailchimp support.
- Reports & Insights: Understand your data and improve results using Mailchimp support and analytics.
- Training & Support: Get your team confident and capable on Mailchimp with our expert Mailchimp support services.
Read more about our Mailchimp services here and let’s start optimising your email marketing strategy with top-tier Mailchimp support!